Questions
Presented here are some questions and answers that will give you more information regarding the project and all aspects around it. If you have a specific question that is not covered, please feel free to fill out the question submission form and a project representative will respond to you as soon as possible.
What is the purpose of the Gateway District Project?
The Gateway District Project’s primary purpose is to create a northern entry point into campus that will benefit University of Kansas students and faculty, along with Kansas Athletics and residents of Lawrence. The Gateway District will drive both general student and athletic recruitment and create a major economic impact with a transformed David Booth Kansas Memorial Stadium, which will connect to a multi-use space on the north side of the stadium that will provide amenities to benefit the university and the Lawrence community. The Gateway District will greatly enhance both the fan and student-athlete experience through new and innovative spaces.
How can I help support the project?
Thank you for your interest in supporting this amazing project. There are several ways to support the Gateway District as it comes to life. Fans can visit both the KU Endowment and the Kansas Athletics Development web pages to learn more about giving. Purchasing season tickets and considering premium ticket opportunities are also ways to support.
When will construction on Phase II start; When will it end?
Construction on Phase II of the Gateway District commenced in December 2025. There will be multiple phases to the Gateway District construction, with Phase II set to complete the east side of the stadium, as well as the full district just east of the stadium. The Gateway District is set to be fully complete in 2028, with stadium construction progressing during the off-season periods that follow the 2026 and 2027 Kansas Football seasons.
Where will Kansas Football home games be played during construction of Phase II?
Kansas Football will continue to call David Booth Kansas Memorial Stadium home throughout the construction and will not relocate. The 2026 season will see the stadium have a reduced capacity on the east side. Completed stadium capacity will be achieved for the 2027 season. Purchasing season tickets is the best way to secure entry into select home games, as single-game ticket inventory will be limited for the 2026 season.
What will the capacity of the stadium be once Phase II is complete?
Phase II of the new David Booth Kansas Memorial Stadium will enhance the fan experience and include additional premium seating offerings, elevated bleacher seating with back support and increased leg room, additional food and beverage points of sale and more.
Multiple variables will determine final capacity when Phase II is completed in August 2027. The 2026 season will see the stadium have reduced capacity as construction of the stadium progresses, with completed stadium capacity achieved for the 2027 season.
How do I express interest in 2026 seating options?
Fans that are interested in seating options for the 2026 season should complete the interest form to express their interest. A Kansas Athletics representative will contact you to discuss seating options and guide you through the seat selection process.
What premium seating options will be available in Phase II?
Phase II premium seats will be similar in style to those on the west side from Phase One. There will be five different premium products on the new east side of David Booth Kansas Memorial Stadium, including a mixture of Loge Boxes and premium club seats for individuals to enjoy. To view the premium products that were offered in Phase One, please click here.
What will be the priority process to purchase Phase II premium products?
For premium seating options in Phase II, there will be a tiered priority process in place as follows:
1.) Major gift supporters who commit $100,000 or more to Phase II of the project,
2.) Principal Gift Supporters during Phase 1 that committed $1,000,000 or more to the project, then
3.) Donors to the Williams Education Fund based on donor level and priority points, then lifetime giving to Kansas Athletics.
All interested parties are encouraged to contact their designated representative or complete the interest form to learn more about this priority process.
I already purchased premium products in Phase One, can I also purchase premium products in Phase II?
Yes, if you purchased premium products in Phase 1, you are welcome to purchase additional premium products in Phase 2. All Phase 2 products will be sold according to the priority process outlined above.
I would like to renew my Phase One premium seats for the 2026 season; when can I do that?
The renewal process for premium seating will start at the beginning of 2026. To retain your seats for the 2026 football season, you will need to confirm your renewal with your designated Premium Sales Manager, then your current premium seats will be secured.
I had 2025 season tickets and want to upgrade to a premium seating option; how does that work?
Season ticket holders that are interested in upgrading to a premium seat location on the east side will have the opportunity to do so based on the premium priority process outlined above. For more information on this process, please contact your designated Kansas Athletics representative or click here to complete the interest form.
What football ticket opportunities are there in the new stadium?
Both phases of the reimagined David Booth Kansas Memorial Stadium will provide ticketing opportunities that fit all fans and supporters of Kansas Football, including improved ADA seating and functionality.
If you want to learn more about ticket opportunities, you can complete the interest form or you can book an appointment to visit the Kansas Football Preview Center on 11th and Mississippi in the HERE complex. To learn more about visiting the Kansas Football Preview Center, please contact (785) 864-6220.
What’s the best way to stay up-to-date on the Gateway District?
By clicking here, you can stay up-to-date with all project news.
With this project, will other events be hosted in the new stadium and district?
Yes! With the new Gateway District situated at 11th and Mississippi streets, there will be endless opportunities for events throughout the year with new conference center space and multiple entertainment options.
How will this project impact the Lawrence community?
The Gateway District will benefit the Lawrence community and its residents in a variety of ways. The project will first provide the Lawrence community with a state-of-the-art football stadium that will have year-round opportunities through premium spaces. The Gateway District will also bring more conference spaces to the city, along with potential opportunities in dining, entertainment and retail, along with the addition of a hotel. The project directly benefits the area economy, drawing in visitors for conferences and events and presenting opportunity for locally owned businesses. The Gateway District signals a move toward sustainable growth, funding academic endeavors beyond state support and enrollment-based revenue.
Will the project have any effect on the surrounding neighborhoods?
University leaders have been in constant communication with the surrounding neighborhood associations and City of Lawrence and have held several informational meetings and charrettes in the past months. For more information, please contact publicaffairs@ku.edu.
How does this project affect all student-athletes?
This project will create revenue streams that will help Kansas Athletics provide support and service to student-athletes of all 16 Jayhawk sport programs.
Who are the major project partners?
The University of Kansas and Kansas Athletics are proud to continue their partnership with design firms HNTB and Multistudio for Phase II of the Gateway District and David Booth Kansas Memorial Stadium. HNTB, headquartered in Kansas City, is a national leader in sports architecture and has been the lead designer for Allegiant Stadium in Las Vegas, Levi’s Stadium in Santa Clara, California and several other projects from coast to coast. Located in Lawrence, Multistudio places an emphasis on community improvement and immersion and is known as an innovator in the design industry. Kansas Athletics will continue its long-term partnership with Legends, a global premium experiences company, to optimize revenue generation and curate experiences for all KU fans. Legends will also continue to serve as the project manager for the Gateway District Project.
KU is also excited to partner with JE Dunn Construction Company as the construction manager for Phase II of the project. JE Dunn is a Kansas-City based company that has worked on CPKC Stadium in Kansas City, Gerald J. Ford Stadium in Dallas, Kinnick Stadium in Iowa City, and several other projects across the country.
How is the project being funded?
No tuition funds or State General Funds will be used for the project. There is a goal to raise private funding which will be achieved through philanthropic support. Furthermore, funding for the Gateway District and David Booth Kansas Memorial Stadium includes ARPA funds appropriated to KU by the 2022 Kansas legislature, as well as additional funds through the Kansas Department of Commerce’s University Challenge Grant program. These funds will be focused to fund the economic impact aspects of the Gateway District, including the conference center and multi-use opportunities. Additional funds may come from newly issued bonds, the debt from which would be repaid from new revenue streams generated by the stadium.
What opportunities are there for businesses to get involved with the building and construction of the new Gateway District?
Companies interested in bidding on a number of opportunities within the Gateway District project can find more information here through the KU Procurement Department.
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